ilmscore | Prediction Details
"Dmart ties up with ICICI credit card or HDFC credit card or with any other credit card company then who will bear the cost ideally logically again it will be Dmart who will be bearing this cost and this will be not a cost of customer acquisition but ideally it should be a cost of customer retention."
By CA Rachana Phadke Ranade | April 1, 2023 | Pending
From video
Who Pays For My Credit Card Rewards? | CA Rachana Ranade 00:11:30 - 00:11:48
Interpreted Prediction
Retailers like Dmart may bear the cost of credit card rewards during festive periods primarily for customer retention, rather than customer acquisition.

Prediction Details

Topic
Credit Card Rewards Cost Allocation

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